Final week, Google revealed it signed a take care of Reddit to entry its content material utilizing an API so it could actually get the content material sooner and in a structured format. This deal prices Google $60 million yearly. There’s now hypothesis that Google may make an analogous take care of Quora.

Glenn Gabe posted that Quora’s variety of ranked pages has jumped considerably. Glenn wrote, “the variety of pages rating in Google doubled for Reddit for the reason that “hidden gems” piece rolled out.” He puzzled then if Google had some form of entry to Reddit’s firehose. So he was interested in Quora.

He wrote:

And since Quora additionally surged like loopy then rankings-wise, I checked the variety of pages rating within the prime 100 based mostly on Semrush knowledge. And yep, that has additionally surged like loopy. In Might of 2023, 6M pages ranked in Google for Quora. As of right this moment, 10.4M pages rank (a 73% enhance). In order that begs the query… is Quora additionally offering Google a firehose of urls and content material? Wanting to be taught extra about this… if one other deal is introduced.

Glenn shared this chart exhibiting the variety of rating pages in Google Seek for Quora and the way it climbed actually rapidly not too long ago:

Ori Zilbershtein added, “The factor nobody will be capable to show: Google and Reddit execs meet, they make a deal. You get entry to our knowledge, however we have to present we’re rising and get huge quantity of site visitors as we plan to go public.”

In fact, that is all hypothesis however Google wants its hidden gems to shine, proper?

Discussion board dialogue at X.